60 cards. One afternoon. A D2C team walks out with one sentence on how the business makes money, the single number worth fixing first, and three bets that have owners and kill dates.

DELTA DECK · D2C EDITION · FIRST RUN OF 20


Five people, five answers


A deck, a room, one afternoon


Five acts, in order


Built for the next three years | 2027-2030


Six cards from the Sixty

Every card puts one question to the room. These six trace the shape of a whole session: where it starts, how it narrows, and where it lands.

Focused on D2C Industry

Industry Card.png

The Fundamentals that matter

Fundamentals _ F2.png

The Make or Break

Constraint CT1.png

The Growth Levers

Lever _ Content C3.png

The Real-time Future

Horizon _ H4.png

The Research Prompts

Research _ R4.png

The remaining 54 cards carry the equation variables, the constraint diagnostics, the rest of each (Brand, Content, Distribution) lever, the research prompts, and the commitment structure that turns all of it into three bets.


The session has an output, and it is not photos of a table